article by Marlène Pauly
This was the first thing that came to mind when I visited her beautiful
, that she designed and restored from scratch in the medina of Essaouira,
Kas Australia offers colourful quality luxury bedding, inspired by ethnic patterns and dreams of for away destinations.
'Bedding in Moroccan patterns! How cool is this!'
Australian bedding with patterns that found their way back to Morocco! The circle w a s round!
Would she have been playing with the idea of one day, having this perfect hotel, and 'concept-store' -like, hipster proof hotspot, somewhere in Morocco?
I did not had the chance yet to ask her, but I'm thrilled she discovered this 17th-century old merchant house and turned it into a hotel with the help of
She could'nt have wished for a better way to display the beautiful bedding, her creative approach and a selection of locally designed ethnic goods.
For sure we will also find some items from her other company,
. Although most items are linked to Dubai, there is a same vibrancy and fun factor all through the designs and I firmly believe that Essaouira is ready to not only focus on localy produced goods.
I think there is room here in and around the Médina, not only for surfers and backpackers, but also for trendy hipsters and city hoppers who want to have a fun shopping experience.
After all, my vision on Essaouira in my e-book 2015 was as follows...
...It's a most wonderful, authentic place in Morocco, and a little piece of heaven, where billionaires and surfers mingle behind a glass of Moroccan tea or a nos-nos, the wind in their hair, strolling around on what seems to be the local uniform, 'slippers'...
(you can still download my e-book
, but working on an update!)
This is exactly the vibe I catch when coming to the rooftop of Salut Maroc!
A place that vibrates style and class but has a down to earth approach of the young staff.
'Just come as you are' seems to be the keyword.
And now...it's time to let you soak up the colours of the world!